Login / Register
Contact / wholesale enquiries

World Diabetes Day and why we need to talk about about sugar

Do you eat too much sugar in your diet?  Do you know anyone who suffers from diabetes? Type 1? Type 2? Or classed as pre-diabetic?


On Saturday 14th November it was World Diabetes Day, to raise awareness of the condition.


Diabetes UK have guidance explaining how we can help those with diabetes and educate others. It’s also known that with careful support around diet and nutrition, Type 2 diabetes can be reversed. Type 1 diabetes needs life-long medication, support and management.


One of the fun ideas being suggested, is to take on the #NailingDiabetes challenge and paint one or all of your nails blue on World Diabetes Day. Share your photos to create public awareness with the right hashtags – do take a look.




Why is it important to educate ourselves about diabetes?


  • 1 in 10 over 40 year olds, live with a diagnosis of Type 2 diabetes.
  • There are 3.8 million people living with a diagnosis of diabetes and 90% of those are Type 2.
  • Almost 1 million more people living with Type 2 who don’t know they have it which would bring the number to around 4.7 million people have diabetes in UK


What is Type 2 diabetes?


The amount of sugar in the blood is controlled by a hormone called insulin. This is produced by the pancreas.

When food is digested and enters your bloodstream, insulin moves glucose out of the blood and into cells, where it is broken down to produce energy.

However, if you have diabetes, your body is unable to break down glucose into energy.  This is because there’s either not enough insulin to move the glucose, or the insulin produced doesn’t work properly.

You can manage type 2 diabetes through healthy eating, regular exercise and achieving a healthy body weight.  Excessive weight is the greatest risk factor of developing diabetes.

Age, family history and ethnicity can also contribute to someone’s risk; people of African-Caribbean, Black African or South Asian descent are two to four times more likely to develop Type 2 diabetes than white people.

If you are having foods and drinks that are high in fat, salt and sugar, these are things to have less often, and in small amounts.


What is good sugar and what is bad sugar?

Good sugars are found in whole, unprocessed foods such as fruit, vegetables, legumes and whole grains.

Bad sugar is the ‘added’ sugar we add to our coffee, use in baking, sauces, ready-made meals and sweet fizzy drinks.

This is the type of sugar most people in the UK eat too much of and they often have no real perception of how much they are eating in processed food. It’s almost a curse of the modern age.

These are sugars added to food or drinks and found in:




Flavoured yoghurts,

Breakfast cereals

Fizzy drinks.


Even though the sugars in the following foods occur naturally, they can still impact those with diabetes.



Syrups (such as maple, agave and golden)

Nectars (such as blossom)

Unsweetened fruit juices

Vegetable juices



The recommendation is that sugars should not make up more than 5% of the energy you get from food and drink each day.

Adults should have no more than 30g of this type of sugar a day – which equates to roughly, seven sugar cubes.

Sugar is also found naturally in milk, fruit and vegetables, but does not count as so-called free sugars.

However, according to the NHS, no sugar is good sugar.  It is about the amount of sugar you consume in your day to day diet. Segmenting this sugar from that sugar is not seen as being helpful.


Creative Nature and Sugar

We aim to provide more healthy products which are free-from the top 14 allergens and we also aim to use less sugar in our recipes where possible. We use unrefined cane sugar, rather than refined sugar in all of our baking mixes.

At Creative Nature, our Protein Bars and Raw Fruit Oaties contain vegetable glycerine, which is another healthier option, compared to refined sugars.

Our popular snacks, Gnawbles, which come in a variety of flavours, contain 43% less sugar than the market leading brands.

We are mindful of sugar in our products because we know what the risks are around diabetes.

Do take a look and check out our products yourself – https://www.creativenaturesuperfoods.co.uk/shop/




Back to blog
    Your Cart
    Your cart is emptyReturn to Shop